What a fantastic family of sponsors we have, without whom we could not bring this event to you. The contribution of our sponsors allows us to offer participants a fantastic event experience along with the opportunity for some great prizes and other offers. We welcome new sponsors this year and thank those that have supported us in the past.

If you would like to support Contact Lake Taupo Cycle Challenge and become a sponsor please contact Hayden Dickason.


Naming Rights Sponsor



Backing passion and teamwork. Backed by BDO. We believe that our business is about helping people. We’re here to collaborate and build strong relationships with our clients. As the largest adviser to New Zealand’s mid-market it made sense to back the country’s largest cycling event that shares our values of passion and teamwork.

With a network of 16 offices right across the country, we provide the specialist audit, tax and advisory services to help New Zealand businesses succeed.

BDO has a longstanding commitment to cycling, sponsoring leading events across New Zealand. Many of our clients and staff are passionate cyclists and we act for some of New Zealand’s key sporting bodies. As part of our pledge to back people in and out of the office, we’re excited to support this event that see riders of all abilities participating in challenging and rewarding rides.

Visit WebsitE

Gold Sponsors


Holden Stacked 50mm BLK sRGB resized to 201

It's so exciting to support New Zealand's premier cycling event, the Lake Taupo Cycle Challenge. Each year, we're there as the number one support team, on and off our bikes, driving the operations team, injecting fun activities into the event and helping make sure entrants and supporters alike enjoy every moment of this amazing experience. To cap it all off, a brand new Holden, will star as a spectacular spot-prize at this world-class event.

 Visit WebsitE

 Bike Barn

2 Bike Barn Logo WHITE bkg2

Bike Barn  are proud partners of Lake Taupo Cycle Challenge. We are excited to be working alongside Lake Taupo Cycle Challenge in their journey to inspire more people to experience riding the same, fun way we do! Bike Barn is New Zealand’s largest bike and bike accessory retailer, with stores located all throughout the country and online. We carry leading international brands such as Merida, Marin, Kona,Redline and LaPierre. We have such a wide range of bikes,parts and accessories, that we can help fit your whole family with new kit!

Visit Website


Nuun Logo

You Sweat, Nuun Active Replenishes.

New + improved! Packed with electrolytes, a light flavour, and plant based sweeteners and ingredients, nuun active hydration is the perfect sports drink.

nuun active has the same great electrolyte profile that has kept you hydrated for years, but now also includes:

  • better performance: the addition of non-gmo sourced dextrose helps the body to absorb fluids more efficiently while still containing 1g sugar or less.
  • clean ingredients: we used plant based sweeteners and ingredients to increase health benefits
  • gluten-free, dairy + soy free, safe for clean sport certifications

Available from leading bike, sport and outdoor stores nationwide.

Email for stockists.

More FM

MFM Crop2

93.6 MORE FM Taupo is extremely proud and honored to be the official radio partner for this year's Lake Taupo Cycle Challenge.

MORE FM is Taupo's only "real" community based local radio Station, with an all-round enthusiastically dedicated team.

Our association with this iconic event for more than 20 years has evolved into an integral role in keeping listeners updated on all aspects of Cycle Challenge.

Between 2007 and 2015 MORE FM Taupo has been awarded Best Provincial radio Station in the country no less than seven times and Best provincial Breakfast show 4 times between 2010 and 2015

93.6 MORE FM are once again excited to be a part of the 40th edition of the Lake Taupo Cycle Challenge and would like to welcome all riders and supporters to the Great Lake Taupo District!

Visit Website

Silver Sponsors 

L'affare and Rocket Espresso

Laffare 200 x 120

Since the day the roaster was fired up in 1990, L’affare have been seeking out the world’s best coffee and sharing it with New Zealanders. Beans and machines, coffee styles and much more, they brought to New Zealand a love of espresso and specifically the Italian passion, flair, buzz and culture that comes with it.


Rocket logo crop

Rocket Espresso produce the finest espresso machines in the Italian tradition of ‘Fatta a Mano’ (made by hand). A small team of craftsmen produce both premium domestic and commercial espresso machines, beautifully made with meticulous care attention to detail. More importantly, Rocket Espresso machines will deliver the finest espresso in the cup, time after time.


Bachcare Holiday Homes

bachcare crop3

Bachcare is excited to be the official private accommodation sponsor of the Lake Taupo Cycle Challenge. As New Zealand’s number one holiday home rental management company, we’re proud to be 100% kiwi owned and operated and manage nearly 2,000 holiday homes nationwide. We've been a part of the Lake Taupo community since 2008 and this year we celebrate our 10th anniversary of Bachcare Taupo. Bachcare's 9 locally based holiday managers look after over 220 holiday homes in the Lake Taupo area. Find your base for race weekend and let us worry about the details so you can focus on the more important things.



Invisible Zinc

IZ yellow LR SS2

Invisible Zinc is based in one key ingredient, naturally sourced Zinc Oxide – a mineral reflector that creates a physical, reflective barrier on the surface of your skin. Invisible Zinc contains no chemical sun filters, is suitable for sensitive skin, and gives you incredible broad spectrum protection from the sun’s rays. Here’s what Hamish Bond and Eric Murray have to say:

We take sun safety seriously. When you’re in the sun for long periods like we are, it’s vital to use a really good sunscreen, something you can rely on.  We choose Invisible Zinc because it lasts, it won’t sweat off into your eyes and it doesn’t have any harsh chemicals.”

Buy online or at your pharmacy

Adidas Eyewear


The ultimate sports eyewear – Adidas eyewear products are developed to meet the needs of various sports. Our product design engineers work closely with top athletes to develop our products. This achieves optimal results for Adidas eyewear which combines next-generation technology and lens innovation to create a personalized fit with sports-targeted technology. Adidas eyewear is, therefore, not just another pair of sunglasses, but an essential part of sports equipment that supports an improved performance.

Visit Website

DB Export


Morton Coutts, founder of DB Export, was an ideas man. In 1957, he invented continuous fermentation – a revolutionary new brewing process. He used it to brew the original DB Export, which went on to win Best Beer in the World in 1968.   To this day the DB Export Family remains true to the vision of Morton Coutts: ‘export quality’ beer of a standard to rival the best premium lagers in the world.  DB Export continues to lead the market in innovation with DB Export 33,  #1 low carb beer in NZ and DB Export Citrus, NZ’s first lemon flavoured beer.

Visit Website

 Bayleys Taupo

NEW bayleys no mreinz 002 crop

Bayleys Taupo is thrilled to be involved in the 2017 Lake Taupo Cycle Challenge as sponsors of the “Bayleys Womens’ Classic” elite road race.

Whilst this may be the first time the Westerman Group have officially lined up as a partner to the prestigious event, staff and family members have enjoyed many years of participation in the annual challenge, whether as an individual entrant or more recently entering as teams.

Managing Director, Yvonne Westerman recalls completing the 160k course on a regular basis and whilst beating a personal best was great fun, the real satisfaction came from the enjoyment of being one small part of an iconic event.

Visit website


INT Icon+Brand+Byline POS RGB

Simply the best way to cross the Cook Strait. We have been taking people and vehicles between Wellington and Picton for more than 50 years. With up to 3 ships operating we can offer comfort and convenience next time you are crossing between the islands. When you are on-board you can take a stroll on the decks, enjoy a meal, a drink or even catch a movie. Or you could just relax and take in the breathtaking view.

Visit website



Ultimo are the only major supplier to make custom cyclewear right here in New Zealand. We are also the fastest supplier by far, delivering within 14 working days or faster, every time.

With no minimum order quantities and really competitive prices, Ultimo can get your family, club, or business into your own design cyclewear.

Visit Website


tissot watches

Tissot have been pioneering craftsmanship and innovation since their foundation in 1853. As an official timekeeper of several local and global sporting events, Tissot are committed to respecting tradition, underlining their core values of performance and precision. For over 155 years the company has had its home in the Swiss watch-making town of Le Locle and now has a presence in over 150 countries. Call 0508 566 300 within NZ or visit their website for details on your nearest official Tissot retailer.

Visit Website

Quality Print

quality print

Quality Print is Taupo’s locally owned Print Shop. They cater for all of your print requirements from commercial business stationery (letterheads, business cards, invoices and docket books) through to photos on stretched canvas, posters, pull-up and display banners, personal and wedding stationery. Quality Print runs digital and large offset printing presses along with a wide-format printer,lamination and binding options. Shawn and Cathy Vennell are assisted by an enthusiastic team who provide a professionally presented product for businesses, community organisations and the general public. 

Visit Website

Forrest Wine


The Forrest Winery was launched in 1988 by Drs John and Brigid Forrest and was one of the first wineries in the Marlborough region. With over 24 years of winegrowing experience and a hands-on approach to growing, making and marketing wines, the Doctors are unique, owning vineyards in Marlborough, Otago and Gimblett Gravels Hawkes Bay – New Zealand’s premier terrain! Dr John brings to winemaking the discipline of a scientist and his own exuberant artistic flair, focusing on making premium wines that reflect the land they are grown upon.

Visit Website

Supporting Partners

ricohrevivepascoestrailblazerMentos Logo cropplace makersridecycling nzBlack and white Central transport resized to 200x120CLIFBAR resized to sponsor page 200x120Ventouro Logo Complete page 001 resized to 200 bnz logo positive Nov 2011 crop2Chris Jolly logo crop 1PaknSave logo cropDistrict Wordmark Yellow cropOat Activ Logo OriginalGJ Gardner cropff001 crop2

Our partners