Event Partners

What a fantastic family of sponsors we have, without whom we could not bring this event to you. The contribution of our sponsors allows us to offer participants a fantastic event experience along with the opportunity for some great prizes and other offers. We welcome new sponsors this year and thank those that have supported us in the past.

If you would like to support BDO Lake Taupo Cycle Challenge and become an event partner please contact Hayden Dickason.

Naming Rights Sponsor



Backing passion and teamwork. Backed by BDO.

We believe that our business is about helping people. We’re here to collaborate and build strong relationships with our clients. As the largest adviser to New Zealand’s mid-market it made sense to back the country’s largest cycling event that shares our values of passion and teamwork.

With a network of 16 offices right across the country, we provide the specialist audit, tax and advisory services to help New Zealand businesses succeed.

BDO has a longstanding commitment to cycling, sponsoring leading events across New Zealand. Many of our clients and staff are passionate cyclists and we act for some of New Zealand’s key sporting bodies. As part of our pledge to back people in and out of the office, we’re excited to support this event that see riders of all abilities participating in challenging and rewarding rides.

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Gold Sponsors

 99 Bikes

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99 Bikes NZ are proud partners of Lake Taupo Cycle Challenge. With more than a decades experience serving cyclists, we are excited to now be trading in New Zealand and to be working alongside Lake Taupo Cycle Challenge in their journey to inspire more people to experience riding the same, fun way we do!

99 Bikes have stores in Auckland, Wellington and Christchurch with more locations to follow soon.   99 Bikes aim to be the world’s most approachable bike store. We carry leading international brands such as Merida and stock a wide range of parts and accessories, and service teams that will keep your current ride in top condition.

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Clif Bar

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CLIF Bar and Company started on a bike ride. Our founder, Gary, took a bite of another energy bar and thought to himself: "I could make a better bar than this." Today, we still want to make things better. Our food. Our company. Even our planet. We'll keep working on it.

The CLIF range includes their classic energy bars, nut butter filled bars, gels and bloks.  Offering something for everyone and every stage of racing.

Available from leading bike, sport and outdoor stores nationwide.

More FM

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93.6 MORE FM Taupo is extremely proud and honored to be the official radio partner for this year's Lake Taupo Cycle Challenge.

MORE FM is Taupo's only "real" community based local radio Station, with an all-round enthusiastically dedicated team.

Our association with this iconic event for more than 20 years has evolved into an integral role in keeping listeners updated on all aspects of Cycle Challenge.

Between 2007 and 2015 MORE FM Taupo has been awarded Best Provincial radio Station in the country no less than seven times and Best provincial Breakfast show 4 times between 2010 and 2015

93.6 MORE FM are once again excited to be a part of the 40th edition of the Lake Taupo Cycle Challenge and would like to welcome all riders and supporters to the Great Lake Taupo District!

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Silver Sponsors


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Ultimo are the only major supplier to make custom cyclewear right here in New Zealand. We are also the fastest supplier by far, delivering within 14 working days or faster, every time.

With no minimum order quantities and really competitive prices, Ultimo can get your family, club, or business into your own design cyclewear.

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Shimano Logo White2

To commemorate Shimano’s 100th anniversary we are proud and excited to be supporting New Zealand’s biggest one day event.

With the large amount of growth in the sport of cycling it has been extremely encouraging to see new and old riders join the cycling community, whether it is on the pavement or the trails. With what has been a challenging year for most of the world we look forward to being a part of such an iconic event.




Garmin is extremely proud to partner with New Zealand’s premier cycling event, the Lake Taupo Cycle Challenge. We can’t wait to see over 6,000 riders take the course and perform to the best of their ability.  Performance racers and touring cyclists alike need technology that can be counted on. At Garmin, we’ve got you covered with GPS bike computers, turn by turn navigation, cycling awareness accessories and detailed data analysis. It’s all possible.



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Motomuck was started by Hylton Pause in 2009 as a result of being frustrated by not being able to find a cleaner good enough for his beloved road and offroad vehicles.

Motomucks No Effort Products are proudly NZ Made and manufactured. We are dedicated to making products that are of high quality, and make life’s chores a lot simpler. We want our products not to be average, but rather unique and very efficient. Our Cyclemuck Cleaner is an effective NO EFFORT, PH neutral cleaner that will lift all the dirt and grime from your ride whilst leaving a protective layer which aids with future cleaning.

We look forward to being a proud sponsor of the 2021 Lake Taupo Cycle Challenge.



Speights Secondary Logo

Speight's prides itself on knowing what matters since 1867. That's why we produce full flavoured beers without the compromise. Our low carb beer- Speight's Summit Ultra is NZ's favourite* and clocking in at just 88 calories (per serve), it's a no-brainer. The latest addition to the family is Speights Summit Zero- 0.0% alcohol*, 100% crisp and refreshing.  We're proud sponsors of Lake Taupo Cycle Challenge 2021. See you there!

*Volume scan sales in total supermarkets & defined liquor for the 26wk period to w/e 15/08/21.  **0.05% ALC/VOL


First Fresh

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Gisborne, the first city in the world to see the sun each day has been home to First Fresh and its family of grower suppliers for over thirty years. We pride ourselves on taking the best citrus the region has to offer and marketing those delicious orbs of goodness throughout NZ and the world. Now in our third year of sponsorship we love this event and love seeing the smiles on people faces as they finish. This year we have teamed up with Sunkist, to bring you Sunkist NZ. Now you get the worlds most recognised citrus brand and the very best Gisborne grown citrus to give you the best of both worlds!


 Forrest Wine


The Forrest Winery was launched in 1988 by Drs John and Brigid Forrest and was one of the first wineries in the Marlborough region. With over 24 years of winegrowing experience and a hands-on approach to growing, making and marketing wines, the Doctors are unique, owning vineyards in Marlborough, Otago and Gimblett Gravels Hawkes Bay – New Zealand’s premier terrain! Dr John brings to winemaking the discipline of a scientist and his own exuberant artistic flair, focusing on making premium wines that reflect the land they are grown upon.

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Supporting Partners

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Our partners